The New Up Kicks Off East Coast Tour Amidst Much Fanfare


The excitement grew to an almost fever pitch as The New Up mades their way across the US to their first East Coast tour stop in Atlanta. Stories of their moving live show traveled East from their West Coast run of shows and the anticipation among fans was palpable. Fans got what they came for, as the road-hardened, airtight live show from The New Up did not disappoint. Robust radio airplay and incredible media exposure across the country – including in Atlanta and the rest of the stops on their East Coast tour – also whetted the appetite of fans looking for authentic music that offers true emotional and spiritual connection.

Continuing onto Athens, Chapel Hill, Charlotte, and DC, the band continues to connect with fans each night in clubs where they could still see the band up close. In several interviews with news outlets around the US, ES Pitcher and Noah Reid have discussed how they view the connection with fans as the true prize of touring the country, and this is patently obvious for the fans who have come to intertwine themselves with the music thus far. Be sure to catch them at an upcoming tour date in your city if you haven’t had the chance yet!

5/17/17 | The Pharmacy | Philadelphia, PA
5/18/17 | Union Hall | Brooklyn, NY
5/19/17 | PA’s Lounge | Somerville, MA
5/20/17 | The Stone Church | Newtown, NH
6/10/17 | Live105 BFD Festival | Mountain View, CA